Thursday, March 28, 2024

What does Asia want for dinner? Dairy nutritionals, infant formula and chilled yoghurt

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The latest report from the Food and Beverage Information Project titled ‘What does Asia Want for Dinner? Emerging Market Opportunities for New Zealand food & beverages in East & South East Asia’ identifies dairy nutritionals, infant formula and chilled yoghurt as the most attractive dairy-related opportunities in Asian markets.
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Source: Infant formula value chain

The report was produced by Coriolis Research on behalf of the Ministry of Business, Innovation and Employment.

The product opportunities were identified after passing through a series of tests on value, growth, feasibility of production and the current state of the market.

Dairy commodities such as milk powders, butter, milkfats, cheese, whey, lactose and yoghurt were identified as having high value and high growth but were considered to be already operating at scale.

The main challenges facing stronger NZ exports for chilled yoghurt, infant formula and dairy nutritionals include: an entrenched supply base of multi-national companies, strict regulations, insufficient production capabilities (e.g. yoghurt manufacture and transport) and lower birth rates in key export markets.

The report also states NZ's leveragable factors which include low production costs and a good reputation in Asian markets.

Potential roles for government support were identified mostly surrounding research and marketing funding, market access, and maintaining high food safety standards.

Click here for more information on the Food and Beverage Information Project.

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