Saturday, March 30, 2024

Service sells

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CRV Ambreed central-northern Southland sales representative Irene Saul has sold 70,000 semen straws this season.
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Saul has worked for CRV Ambreed for more than nine years and has consistently performed highly in the role.

This season is a personal best and an achievement that any sales consultant in New Zealand’s competitive dairy genetics industry would respect and acknowledge her for, regional sales and services manager Sue Duffy says.

“It’s all about service,” Saul says.

“I have been able to pick up more clients because I’m passionate about where my farming clients want to go with their herd and how I can get them there.”

Saul says the job means more to her than just selling semen, and what she loves most is helping farmers improve their animals and giving them the best advice about how they could achieve their goals.

“I have taken a real consultant approach to the role and spend a lot of my time walking around the farm with my clients.

“I’m also really passionate about CRV Ambreed’s products and strongly believe that they will strengthen clients’ farming investments.

“I wouldn’t be working for CRV Ambreed if I didn’t truly believe in the products and what I can offer my clients,” she says.

Saul’s client base is broad, ranging from farms of 200 cows to up to 3000, and there is a balance of corporate and privately owned farms.

“All of my clients are different and I am always willing to go one extra step for them.

“As a result, I have a great relationship with my clients and there’s definitely some that I have a special friendship with.”

For more visit www.crv4all.co.nz.

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