If it gets it right, then there is a fantastic story to tell, one that should bring value.
But to realise that value the industry needs to prove its case. To do that it needs data.
So, new initiatives like Toitu’s carbon farming certification programme are a fantastic tool to add to the brand kit.
The technology is there to prove our worth, so let’s use it.
Bryan Gibson
La Nina could help farmers dodge dry spell
A developing La Nina event may yet help reduce the risk of an early dry spell this spring and be welcome for farmers in the country’s eastern regions.
Pandemic inspires new auction platform
The impossibility of selling livestock over lockdown compelled the Giddings family from Fairlie to construct a digital auction platform that has brought the world to their stud’s door.
Carbon certification opens opportunities
A pilot farm carbon certification programme will help farmers sell their products in high-end markets and get them ahead of the game with regard to future climate change regulations, a North Canterbury farmer says.
Farms must display covid-19 QR code
As the country remains under lockdown-enforced restrictions, farmers are reminded they must display the official New Zealand covid-19 tracer code posters.
FMG board announced
Chair Tony Cleland and well-known primary sector leader Murray Taggart have been re-elected to the board of FMG rural insurance company.