The message is part of the Keep It Low campaign, launched by DairyNZ last summer.
“Through the Keep It Low campaign, we’re reminding farmers to irrigate when conditions allow from mid-summer through to early autumn, so when the wet weather starts, there is as much free capacity as possible in the pond,” DairyNZ’s sustainability team leader Theresa Wilson said.
The campaign is also aimed at decreasing the number of non-compliance incidents on dairy farms.
"Dairy farmers have made really good progress meeting effluent management requirements and we want to help them improve even further,” she said.
“To do this, we are honing in on the main causes of effluent non-compliance nationwide and are tailoring our information accordingly.”
A report commissioned by DairyNZ shows more than half of these incidents were caused by effluent ponding.
Analysis of significant effluent non-compliance information from regional councils is helping DairyNZ tailor information for the campaign.
The campaign appears to be working with Wilson saying last season, for the first time, farmers lowered the level of significant non-compliance to below 10%.
For a calendar or brochure detailing the available effluent management resources visit: dairynz.co.nz/effluent.
